Roy’s Cheesesteaks, Smyrna GA

Here’s another restaurant that I’d never have known about were it not for the old Atlanta Cuisine message boards. I thought that I liked a good cheesesteak as much as the next guy, but it turns out that I had not really enjoyed the real thing yet. I’d enjoyed some pretty good cheesesteaks in my time – The Mad Italian serves up a splendid one, and I’ve heard for years that Woody’s, on Monroe, should be a destination – but now that I know what the real thing should be, I’ve reconsidered what we’d had in the past.

I feel good about calling this the real thing because Roy grew up in Cherry Hill in South Jersey and knows what a good cheesesteak should taste like. He gets his bread in from a Philadelphia bakery called Amoroso and offers a variety of cheeses for his sandwiches. Most people probably just get it with white American, but if you want Cheese Whiz, like some folk from up there prefer, they will gladly do that for you, too. I tried a sandwich wit’ Whiz once and wasn’t completely sold, myself.

For those of us who enjoy hard-to-find sodas, there’s an even better reason to go: Roy’s may well be the only restaurant in the Atlanta region to still serve Fanta birch beer, which I believe is the best soda that Coca-Cola has ever concocted. Once upon a time, Roy started up the regional chain of Philly Connection restaurants, but franchising and overexpanding turned those into a regular disappointment. Back when Roy still ran some of those, you could get Fanta birch beer from them, but the last few times that I’ve popped my head in a Philly Connection’s door hoping for some birch beer, it was a Pepsi soda fountain that greeted me. So if you want a birch beer, and believe me, you do, make your way to Smyrna.

We’ve only been to Roy’s about six or seven times. They don’t keep extremely friendly hours, although I can’t blame them for taking an early supper and closing on Sundays, considering their location. This really is, unfortunately, a place you have to know about to find. It’s off South Cobb Drive, very near I-285, up a little road called Highlands Parkway in an easily-missed strip mall with a gas station and a nail place. The interior is very franchise-friendly — you can easily imagine some sign company retaining the schematics of everything inside, from menus to giant photos of the streets of Philly and the Liberty Bell, to refit any similar-sized space in the city — but, as of this writing, the Smyrna location is the only one.

This past Friday, my dad took me to lunch here. It turned out he wasn’t very hungry himself, so he just had some pizza bread, an Amoroso roll baked with darn good sauce and parmesan cheese, while I got a small loaded cheesesteak, as I always do. A small is more than enough to suit me, especially packed as this is with onions, peppers and pepperoni, with a bag of Zapp’s chips and a short rest before returning to the register to buy a small pack of Tastykakes. The experience just wouldn’t be the same without three peanut butter Tastykakes for dessert.

I still haven’t got around to trying Roy’s hoagies and other sandwiches, because I like the cheesesteaks so darn much. As a final point of emphasis on how tasty these are, and how authentic, last summer, I visited Philadelphia for the first time. On the recommendation of our buddy Chris in Jacksonville, Marie and I stopped by the Little Hut, a tiny takeout place in Ridley Park that his family has sworn by for many years. Roy’s and Little Hut are so similar, and so wonderful, that I can’t pick one over the other, and are absolutely a match in terms of quality. This does do Chris a small service in that Roy’s is something like 512 miles closer to him, the next time he needs an authentic Philly experience. If the Tastykakes people only sent their pies down to this market, we’d probably see him up here twice as often.

Other blog posts about Roy’s:

The Blissful Glutton (Aug. 18 2008)
Foodie Buddha (June 23 2009)
ATL Food Snob (May 18 2011)
Mr. Kitty Eats Atlanta (Aug. 26 2011)

Baldinos Giant Jersey Subs, Marietta GA

One of the most amusing feats of eating that I’ve ever seen attempted came at a Baldino’s Giant Jersey Subs about four years ago. This is among my favorite sandwich shops, and it’s hidden so that just about nobody knows that it’s there. It’s in one of the little outparcel strips in front of the Harry’s Farmer’s Market on Powers Ferry and 120, just a couple of doors down from a big Yoga center. Between that place’s packed classes and the restaurant’s constant overflow of officers and airmen from the nearby Dobbins ARB, parking here is often a challenge.

Baldino’s is a small chain with only eighteen stores. Eleven of them are in Georgia (seven of which are in and around Savannah) and the other seven are in North Carolina, dotted around Fayetteville. Unless I’m mistaken, the owners have found their success in targeting their ads, specials and word-of-mouth marketing at the troops stationed at nearby military bases. The Savannah stores serve Fort Stewart, the North Carolina stores Fort Bragg, and the Marietta store is set up for a constant flow of uniformed men from Dobbins.

At least one of those men has a ravenous appetite.

I was there one evening as the store was getting ready to close. They’ve always kept very odd hours. These days they’re shut on Sunday and close every other day at seven, making a living on a huge lunch rush and a trickle of take-out orders for supper. One evening, the kids and I got in about twenty minutes before they wanted to lock the door and sat down to our usual meals. I almost always get a half Sicilian, a sub thick with delicious bread and stuffed with ham, pepperoni and capicola, and a small side cup of pasta salad. My son likes the turkey and cheese and my daughter, forever forgetting why we’ve come to any given establishment, usually gets a plate of spaghetti. Happily, it’s made with pretty darn good sauce and it’s quite cheap, so I’ve never made a fuss.

Satisfied that we were going to be the last customers, the two fellows behind the counter quickly put together their own dinners and sat down at a table a few feet away and synchronized their watches.

“You fellows going to eat all that food?” I asked, because they each had two absolutely enormous sandwiches in front of them.

“There’s this guy,” I was told. “He comes in three times a week and orders two whole number 25s. He sits down and eats both of them in twenty minutes.”

“Three times a week, he does this,” his buddy emphasized. “We’re going to try to do it.”

“I can barely finish a half seventeen. This I have to see.” Marie can barely finish a half of a half herself.

Oh, they tried. They gave it as good a go as any two championship eaters with a huge prize at stake. I think that you have to straddle a deeply uncomfortable line between speed and pace, because if you eat slowly, your brain will start listening to your belly’s “full” notice before you’re ready to stop, yet you have to keep a steady pace, because too long a pause and it’s goodnight, Vienna. Too late a pause and it’s hello, men’s room.

They each finished their first subs in good time, but nevertheless behind schedule. About two bites into the second, they started tapering off and slowing down. Time was called, their twenty minutes were up, and each of them left behind more than what I’d call a meal’s worth. They were as done as I’d ever seen a man. They had much to say about the constitution of this regular champion eater.

“How big is this guy?” I asked. “Fit. He’s in good shape. Tall.”

I’m not sure who I have to kill to get that man’s metabolism. My doctor won’t give me any more than 150 micrograms of Synthroid. I figure if only he’d up me to 600, I could eat two whole subs like that fit, tall mystery man.

Our First Blog Trip to the Golden Isles

The interesting thing about Jekyll Island is how little of anything is there. I spent a week there at summer camp when I was my son’s age, but I don’t remember it being so barren and isolated. By state law, two-thirds of the land can never be developed, so it sits in sharp contrast to the dense St. Simons Island just north of it. There are miles more public beach on Jekyll, and far fewer people. There are a few hotels, and an small village of hundred year-old laborer’s houses that has been converted to an avenue of tourist shops that sell inessential nicknacks, a small water park and perhaps a dozen restaurants. Continue reading “Our First Blog Trip to the Golden Isles”

The Square Bagel, Marietta GA (CLOSED)

For me, the simplest way to distinguish between a deli and a sandwich shop is just this: a deli serves Dr. Brown’s soda. If your business claims to be a deli and does not actually serve it, then you are fibbing. Consequently, the European Deli in Athens is not a deli. The Square Bagel in Marietta is. There’s probably another level of authenticity that depends on whether the restaurant serves Dr. Brown’s Cel-Ray. Frankly, I think that’s just about the nastiest beverage ever concocted outside of a Jones holiday weirdo pack, but any deli that serves Dr. Brown’s Cel-Ray is a proper New York deli.

Marie and I invited Kimberly to go to lunch with us here this past Saturday. We like Kimberly a lot, even if we’re not entirely sure why she’s marrying our friend Randy. “Don’t get me wrong,” I told her once, “if I was trapped in a foxhole behind enemy lines, I’d hope to have somebody as good as him feeding me ammo. But…” and here I paused, “…you do know that he sometimes goes to those all-you-can-eat Chinese buffets, don’t you?”

The Square Bagel seems to have been around forever. I ate here once while I was wasting a day waiting to be dismissed from jury service something like the fifth time I’d been called, and it’s not like I didn’t enjoy it; it’s just that during my years as a single dad, I often got in the habit of picking places all the time based on whether they were open for supper. Delis that rely on breakfast and freshly-made bagels for as much of their business as this place does often close before I could get to them back then, and so it slid off my radar for a while, but in considering places to visit for this blog, I figured I was overdue for a return visit and Marie needed to give it a try.

Like the best delis, Square Bagel has one of those absurdly dense menus that take you forever to read through. If you’re going at lunch, it’s obvious you want a sandwich, but unless you know up front that what you want is pastrami, turkey, cheese, slaw and Russian dressing on rye, and that’s not the sort of thing I ever know, you have to dig through a long list of sandwiches with funny names until you find the ingredient list you were looking for.

I don’t know who came up with putting Russian dressing on sandwiches, but that man deserves a beer. One of the little cafes in the Ravinia complex where I used to work served sandwiches like the one I got at Square Bagel and I think I had one for lunch every day for two weeks. Saturday’s was a delicious, nostalgic little treat, really.

Marie had egg salad on a bagel, and she and I both had potato pancakes as our side. She didn’t enjoy her side as much as I did mine, but I’m always happy to have a latke, especially one with such a slight taste of onion as this had. I’ve been trying to wean myself off potato salad, and it’s hard, especially when I wandered over to the counter and saw all the really decadent trays of twelve thousand-calorie dishes cooling there.

Kimberly had some sort of roast beef sandwich with horseradish on the side. We had to debate that point a little. My feeling is that if you’re ordering a sandwich with horseradish, you’re intending for it to be a sinus-clearing hurricane of a meal. Horseradish shows you’re serious, while mayo shows you just want to clog your arteries with fat. Kimberly said that it’s possible for horseradish to be too strong. I call shenanigans on that. The default state of horseradish should be only-just-tolerable; the problem with today’s youth is that they’ve grown up accustomed to that wimpy stuff they serve at Arby’s.

Kimberly’s horseradish came on the side. She took a little smear on her knife and said “Yeah, that’s strong.” I dipped one of her French fries in it and had a big swallow. Nostril hairs I never knew I had stood to attention. “No, that’s just right,” I said.

Dagwood’s Sandwich Shoppe, Kennesaw GA (CLOSED)

It won’t be long, I fear, before blogs like this will be the only proof that this small chain ever existed. The little Dagwood’s empire has already crumbled and collapsed, leaving just a scattered handful of franchises available. One of them is nearby in Kennesaw and serves up one of the most amazing sandwiches you can find, but nobody confidently predicts that a new generation will enjoy it.

Like many of you, I first heard of the chain thanks to some targeted Google keyword sponsored links in my gmail. For a while in 2006, it seemed like every time I received an email with the word “comics” in it, Dagwood’s Sandwich Shoppe popped up on the side. Eventually I got curious enough to check it out, and was delighted by the incredible cuteness of what I saw. Apparently, Dean Young, the current writer of the King Features comic strip Blondie, which was created by his father in 1930, decided to fulfill a lifetime dream of a chain of sandwich shoppes making wild meals just like the ones that Dagwood Bumstead would concoct.

I stress that “incredible cuteness” only goes so far. I do not believe that I have looked forward to reading a new installment of Blondie since I was ten, and don’t expect to again until I’m in a retirement home. I admit some archaeological curiosity about what the strip might have been like in 1930, when Blondie was a carefree, rich flapper girl with daddy issues. What I’ve heard sounds preferable to the suburban mediocrity that King Features has been inflicting upon us for more than forty years.

In 2006, the chain had not left Florida. Throughout 2007, they started popping up in the midwest, South Carolina and Texas, and one arrived in Suwanee, Georgia. Surprisingly, in the spring of 2008, one opened near us, at the intersection of Barrett Parkway and Ridenour. I would never have known this had I not, by chance, chosen to come back that way from the far end of Whitlock, just to have something different to look at on my way. This amazing little secret has somehow, despite the ridiculously awful location, unbelievably awful hours (they usually close at 7) and occasionally awful teenage staff in place when we’ve visited, managed to stay open for two years.

How much longer is anybody’s guess. If you try looking up simply Dagwood’s on Google, you’ll first get a half-dozen unrelated restaurants from all across the country who have appropriated the name from the comic strip. If you search for Dagwood’s Sandwich Shoppe, you’ll find a completely different story: tales of franchisees suing the owners, closed stores, and websites, once geared to franchises’ regions, which have defaulted to Go Daddy placeholder pages. It would appear that the Florida stores are gone, leaving the one here in Kennesaw and a handful in Indiana and Kentucky. Possibly one in Springfield, Missouri. In fact, when I first visited the local store in May of 2008, I was unaware that things were already falling apart. That very month in the magazine Franchise Times, there appeared a quite remarkable article by Jonathan Maze about how the many investors and franchises were lining up their lawyers. That Dagwood’s exists anywhere at all right now is frankly amazing.

So Marie and our daughter and I went to supper here last week and the stink of failure was so heavy that I felt I needed to order their trademark Dagwood sandwich, suspecting that I won’t have many more chances. The bad vibe was so heavy that when we left, I forgot and neglected to snap a picture of the building for the blog, necessitating this photo from our first visit, two years previously.

Over those two years, the quality of the food has not altered a jot. These are, despite everything else in this entry, leagues superior to any other sandwich chain, except Jersey Mike’s, which I completely love. Why anybody would stop at a Jimmy John’s, a Subway or a Quizno’s over Dagwood’s I couldn’t tell you. Food-wise, Dagwood’s is genuinely terrific, and the Dagwood itself is, as pictured, a giant jawbreaker of a meal, a real treat that you can barely finish. The restaurants offer Zapp’s brand chips on the side, and even have packs of their cracked pepper and sea salt flavor repackaged as Dagwood’s Zesty Pepper, so I suppose that the good people at Zapp’s, at least, were sold on this chain’s solvency.

But everything else about this place is increasingly underwhelming. At least the teens who were blaring their music at maximum volume a few months ago have gone, but the ones who replaced them were in a real hurry to get out of there as quickly as possible, and had stacked the chairs in the window shortly after six so they could clean the floors. While we were eating, two different parties drove up, saw the stacked chairs, backed out and drove away, concluding that they were closed.

One of Dagwood’s greatest follies is that about a quarter of its counter space is given over to Blondie merchandise, despite the indisputable fact that nobody between the ages of ten and seventy can be said to be a Blondie collector. Bafflingly, there is a single collected edition of the comic strip in print, but they didn’t sell that in the restaurant, just glasses and tchotchkes. Well, the merchandise shelf is, as expected, collecting dust, and the flat-screen TV which was set up to show Blondie comics, panel-by-panel, on a loop has been switched off for months.

The food’s still good. It’s excellent. But nobody seriously expects it to still be available this time next year. If you’d like to go, phone first.

(Update 8/24/11: They lasted longer than I thought, but we confirmed today that they closed earlier this month. Not a surprise, but a shame nonetheless.)